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London Restaurant Group First To Put Calories On The Menu

The Real Greek has become the first restaurant company in the UK to include the calorie content of the dishes on its menu.

Liz Williams, managing director, The Real Greek, said she has introduced the calorie labelling because of the company’s commitment to supporting the goal of the Foods Standard Agency to reduce obesity in the UK through the promotion of healthier diets.

“This is not a pilot scheme. We are fully committed to delivering clear nutritional information to all our customers and we are delighted to adopt the FSA’s recommendations wholesale, rather than trial the new menu in only one or two of our restaurants. We are proud to be setting an example to the rest of the industry

.”

In January 2009, the FSA announced its initiative to see consistent nutrition information for consumers when they eat out of home.

The calorie counter has been introduced to coincide with The Real Greek’s new menu inspired by dishes local to the island of Crete. Many of the ingredients have been sourced direct from Greece, and the menu includes Santorinian fava, octopus salad halloumi melitzano, dolmades and grilled sardines. Each dish from Crete is clearly marked on the menu by an olive symbol.
The Cretan diet has been proven to have particularly positive health benefits by the Seven Countries Study. Rich in unsaturated fats from fish and olive oil, the Cretans have one of the highest life expectancies in the world.

The Real Greek has undertaken full nutritional calculations for each dish on its new menu. This data is available in the restaurants and on The Real Greek website.

For further information on The Real Greek and to view its new calorie -counted, Cretan-inspired menu, visit www.therealgreek.com

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